Benjamin Moore

Benjamin Moore has been the paint of choice for discerning homeowners, designers, and architects for more than 140 years, building a reputation for color accuracy and formulation quality that remains unmatched in the premium paint category. The company's proprietary Gennex colorant technology delivers richer, truer color with superior fade resistance, ensuring that the shade chosen in the showroom is the shade that graces the finished wall. With a palette of over 3,500 colors, Benjamin Moore offers a depth of choice that makes it the definitive resource for anyone serious about the transformative power of paint.

The brand's relationship with the interior design community is one of its most enduring strengths. Top designers across the country specify Benjamin Moore by name, trusting its color consistency and finish quality to deliver results that reflect their vision without compromise. The company's Aura, Regal Select, and ben product lines address a range of performance needs and price points, ensuring that the Benjamin Moore standard of quality is accessible to a broad audience. Their color forecasting team is among the most respected in the industry, with annual color announcements that shape interior design trends worldwide.

Being named an Industry Icon is a recognition that Benjamin Moore has earned through generations of consistent excellence and a genuine passion for the art of color. The brand understands that paint is not merely a protective coating but the single most powerful tool available for transforming a space. That conviction, sustained across more than a century of American homebuilding, is the foundation of an enduring legacy.